The latest song “Kanta Laga” by Neha Kakkar, Tony Kakkar and Yo Yo Honey Singh is all over social media and has emerged a hit with over 100 million views on YouTube. The trio of artists, that assembled for the first time pulled off the biggest collaboration. The dance anthem has now become a star addition to their discography of chartbusters.
Produced by Anshul Garg’s Desi Music Factory, the party anthem has brought on a dance fever. Composed and written by Tony Kakkar, “Kanta Laga” has been sung by Neha Kakkar, Tony Kakkar and has a rap written and performed by Yo Yo Honey. Its vibrant music video has been directed by Mihir Gulati.
Neha Kakkar says, “Every time I open my socials, I see “Kanta Laga”. It speaks to the amount of love it has received in a short span. The process of its creation was super fun for me right from trying out different looks to jamming with Tony and Yo Yo Honey Singh. I’m overjoyed that are collaboration was welcomed so wholeheartedly by the listeners.”
Tony Kakkar says, “I thank Anshul Garg and everyone at Desi Music Factory for their hard work; it went a long way in creating the song. Big love to the listeners for partying with us.”
Yo Yo Honey Singh says, “I think this is the coolest generation of listeners. It was heartwarming to have so many netizens be excited about the song way ahead of its release. Hitting the 100 million mark is a phenomenal milestone for us as artists. I can’t thank the viewers enough.”
The music label has recently hit 30 million subscribers on YouTube. In the past the label has also delivered hits such as “Saath Kya Nibhaoge”, “Dil Ko Karaar Aaya”, “Number Likh”, “Tera Suit”, “Khyaal Rakhya Kar”, “Shona Shona” and “Laila” among others. Presented by Anshul Garg at Desi Music Factory, “Kanta Laga” is available on all streaming platforms.