The leading superfood brand, Pintola, announced its collaboration with the legendary and Captain of the Indian Football team, Sunil Chhetri. Pintola, a home-grown brand rooted in its values and commitment to offer world class quality products, has been one of the leading nut butter brand in the country and is today offering the widest array of nut butter range across the market. Moreover, within ten years of its foray in the market, the brand is leading the pack in its category when it comes to online sales across e-commerce platforms.
Sharing his elation on this association, Mr. Anand, owner of Pintola, shared, “Sunil Chhetri and Pintola embodied similar values of rootedness, perfection, consistency and performance and most crucially promoting the idea of healthier India to this generation. Mr. Chhetri personifies consistency and our brand is dedicated towards helping the country to stay consistent on their fitness journey and thereby becoming the best version of themselves and who better than Mr. Chhetri who has been the best soccer player of the country for close to two decades now.”
“Mr. Chhetri’s no compromise attitude is an inspiration for many, similarly, at Pintola we imbibe no compromise when it comes to ensuring the quality world class range of natural nut butter range”, Mr. Anand further continued.
Notably, this is going to be Sunil Chhetri’s first ever collaboration with an FMCG brand in the country. Sharing his views on the collaboration, Sunil Chhetri shared, “It is a pleasure to associate with Pintola for their natural and organic nut butter range. As an athlete, I have been extremely cautious of my associations, and what I represent when it comes to health and fitness, as this is something I take seriously.”
“In fact, my managerial team made a trip to the manufacturing unit of Pintola, in Himmatnagar and had only good things to say about the quality and standards. Associating with Pintola was an easy choice given what they have been achieving through quality products that are healthy, organic and natural”, Chhetri further added.
Pintola and Sunil Chhetri’s collaboration will open newer realms of healthy eating options in the country, adding sports enthusiasts to its existing wide consumer base. Pintola boasts of a premium basket size of twenty one products and aims to cater to a consumer size of 100 million in the near future.
