Masaba Gupta started her journey at the age of 19, with her first collection named, ‘Katran’ at the Lakme Fashion Week. She made a dent in the fashion-verse with her very first work which exhibited cameras, cows and Tamil script on sarees, something that was exceedingly modern, wacky yet classy.
Earlier, Indian fashion was all about two things: (1) Bridal fashion and (2) Massy fashion. There was a wide gap between the two. Along the course of her journey, the couturer bridged this gap and completed a spectrum of sorts with her designs drenched in the dye of innovative ideas. Comfort and body positivity define ‘House of Masaba’ as they offer apparel for every age group and different body types. Taking a leaf from the thought of providing comfort, the fashion label has swiftly evolved into the E-commerce space offering fashion and lifestyle solutions like cosmetics and workout wear to its consumer base.
Her designs are eclectic and a lot of it stems from her quality of being highly observant about the surroundings around her. ‘Masaba Masaba’ (2020), her series on Netflix which won a lot of praise from all corners. The show is making a comeback with its second season for which she is busy shooting with her mother.
