Indian Institute of Human Brands released the TIARA research report for 2020, touting Amitabh Bachchan as the most respected, Deepika Padukone as the most beautiful, Akshay Kumar as the most appealing while Maniesh Paul emerges as TV’S Most Macho personality.
The TIARA Report is based on a study carried out by IIHB across a sample size of 60,000 respondents pan India from 23 cities – (Delhi including NCR), Mumbai (including Thane), Chennai, Kolkata, Bangalore, Hyderabad, Ahmedabad, Surat, Pune (including Pimpri & Chinchwad), Jaipur, Lucknow, Kanpur, Nagpur, Vishakhapatnam, Indore, Bhopal, Patna, Vadodara, Ghaziabad, Ludhiana and Agra.
TIARA, an acronym for trust, identify, attractive, respect and appeal, is a study which uses research data across 64 active attributes covering image, personality and human factors.